Rookie Racers Program Created for Kids Ages 5 to 12 Years   

TORONTO (June 15, 2017) - Honda Indy Toronto is proud to announce the launch of a new dedicated fan page hondaindy.com/family.  This portal of the official event website highlights all the family features and activities surrounding the 31^st edition of the event happening at Exhibition Place, July 14-16.
One of the new family initiatives is the creation of a kids club dubbed "Honda Indy Toronto Rookie Racers," best suited for children aged five to 12 years.  Club registration is now open for $20 each with a limited number of memberships made available.  Kids 12 and under get free general admission to the Honda Indy Toronto making this an exceptional value.

Giving children the full Honda Indy Toronto racing experience, Rookie Racers offers direct access to race cars and drivers, as well as the opportunity to learn how these racing machines work. The benefits package will also include gifts and apparel from Cooper Tires, Tim Hortons, Honda Canada, the NASCAR Pinty's Series and NASCAR Acceleration Nation, as well as coupons for free items from Pizza Pizza and others.  To review the full list of benefits, visit hondaindy.com/rookieracers.

As previously announced, the NHL® Centennial Fan Arena will make one of its North American tour appearances at the Honda Indy Toronto in the Honda SpeedZone positioned within Thunder Alley.  The Honda SpeedZone will hold many additional family and fan activities throughout the weekend.  Plus, in Honda World, Honda Canada's Junior Red Riders program will allow kids aged six to 12 years, suited up in proper safety gear from head to toe, to ride dirt bikes at the Honda Indy Toronto. 

"The enthusiasm from our partners in supporting this new Honda Indy Toronto Rookie Racers program has been phenomenal," said Jeff Atkinson, president of Honda Indy Toronto.  "Our youngest fans are in for an exceptional experience which will create an impactful connection to the sport for a lifetime."

Before the race cars take to the track on Friday, the Indy Cycling Challenge is first up on Thursday afternoon, July 13^th, to raise money for a great cause.  This inaugural event benefits Prostate Cancer Canada and will be organized into two races: a 10KM and 25KM. Cyclists will compete in a timed event for a chance to win incredible prizes.  Entries are limited and are open now at theindychallenge.com.

Friday, July 14th is Fan Friday at the Honda Indy Toronto; gates are open to race fans of all ages with a voluntary donation to Make-A-Wish^® Canada, and is made possible through the generous support of the Ontario Honda Dealers Association (OHDA).  Kids 12 and under receive free general admission throughout the weekend when accompanied by a ticketed adult.  For complete ticket pricing and event information, visit hondaindy.com or call 877-725-8849.

ABOUT THE HONDA INDY TORONTO

Honda Indy Toronto takes place on the historic grounds of Exhibition Place in a unique lakefront and downtown setting. As Ontario's largest annual sporting event, the event has become a prestigious meeting place for some of the world's fastest race car drivers. Since 1986, the three-day event has entertained millions of fans thanks to world-class entertainment and exhilarating performances from drivers including Scott Dixon, Marco Andretti and Helio Castroneves, as well as Canadian legends Paul Tracy, Greg Moore and James Hinchcliffe. The event is owned and operated by Green Savoree Racing Promotions, which also promotes The Honda Indy 200 at Mid-Ohio (July 28-30, 2017) and the Firestone Grand Prix of St. Petersburg (March 9-11, 2018). 

For more information, visit hondaindy.com, facebook.com/HondaIndyToronto or follow the event via Twitter @HondaIndy and Instagram instagram.com/hondaindy.